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PINE is a regional trade association serving the New England graphics communications industry.

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The Impact of Personalization in Customer Communications

Aug 20, 2019 | 0 Comments

The Impact of Personalization in Customer Communications At one time, the act of customer personalization simply involved incorporating the recipient’s name in various parts of a communication. Thanks to ongoing innovations in customer...

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Member Ask a Member

How do you collect and communicate non-conformity/quality issues that occur so that management can address any corrective actions in processes and identify training needs?

What percentage of your business is committed to you under contractual agreements? What are the terms of those contracts? How have your clients responded to contractual commitments?

Do other printers carry errors and omissions insurance and if so to what extent?

Would anyone be willing to share a sampling plan specifically, how they manage the storage and handling? We have pull sheets from every press run but are instituting a more formalized sampling plan for all departments including our bindery and mailing department.

With regard to the new corporate tax rate beginning 2018 are companies planning on giving raises to employees? If so, at what percentage for an increase to the employee, bonuses, other programs as a result of the corporate tax rate reduction?

Does anyone have a data privacy policy (in regard to data from a customer) they'd be willing to share?

How does your company get informed about RFQ/RFPs? Other than Salesforce, what prospecting tools do you use?

Who are the vendors in New England to utilize for recycling paper/metals, etc.? I am looking for another source.

Do you charge your customers for deliveries? If so, are there specific criteria for doing so or is it for everyone?

How do other print shops treat time lost for snow storms? Do employees get paid for the whole time or do they split 1/2 paid and 1/2 not or are they not paid at all (assuming we are not using sick time or vacation days)?

We are wondering if anyone has a paid time off policy that lumps together vacation, sick and holiday pay (or just vacation and sick pay). We are looking at a way to simplify our current policies, which separate out holiday, sick and vacation time.

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Our Publications

PINE provides a tremendous opportunity to work with a lot of great people on issues that matter; health, safety, environmental, technical and regulatory challenges while sustaining profitability. Although difficult to find the time to participate, the resources and benefits far outweigh the time spent.

Linda Smith, President
Standard Modern Company, Inc., New Bedford, MA

Being a member of PINE has afforded us relationships with many people in the printing industry that have proven to be a great asset to our success in this business.

Peter Gardner, President
Curry Printing, Westborough, MA

Thank you for doing a great job of putting together the IPP shoe program. We just finished our safety toe shoe program for this year and I found that all the people at IPP were very helpful and pleasant to work with. There was a great selection of shoes. I also am happy with the quality of the shoes and the affordable prices. Having a store nearby that I can send new employees to, (instead of having to order shoes online), is a big help. I know the employees here at DS Graphics are very happy with the results. It’s great to have a resource like PINE to help us along with our safety needs.

Frank Neslusan, Plant Manager/Safety Manager
DS Graphics, Lowell, MA

PINE has been a terrific partner for us. They have been approachable, receptive and quick to help any time I have contacted them with any questions or concerns. They have kept me aware of special cost-saving programs, industry events, happenings and educational platforms provided to members. I strongly encourage anyone in our industry to become a member and take advantage of the great benefits that PINE offers.

Bill McMinn, Managing Member
Essex Printing & Events Magazines, Centerbrook, CT

We made the decision to join PINE for help implementing a print specific EHS program. Our prior efforts involved out of industry consultants that could help with generic items but not the print specific topics. PINE provided us with direction to get our program up to current standards and build a culture that includes safety as part of day to day operations. All of the other benefits of PINE are just a bonus. Education, networking, peer group and buying programs.

Dan Kennedy, President
Keno Graphic Services, Shelton, CT

The PINE insurance program partner did a nice job analyzing our insurance needs and giving us a proposal that offered better coverage with over 10% annual savings on our entire commercial book of insurance at Flagship.

Jeff Poor, COO
Flagship Press, North Andover, MA

PINE has been an invaluable resource to my company, offering advanced and basic training, reports, technical support and PIA access. Activities and events throughout the year keep me in close contact with other companies and cultures in our industry. The networking opportunities allow for the continuous exchange of ideas and best business practices with customers, peers and suppliers. Being part of PINE allows me to benchmark our company and helps us understand the expectations of our customers and the ever-changing direction of the printing community.

Jeff Pallis, CEO
DS Graphics, Lowell, MA

I view PINE as a consultant that is just a phone call away. I like knowing that resource is always available to me and my company.

Bob Clement, President
The Allied Group, Cranston, RI

NorthStar has been servicing Regal’s insurance requirements for many years. Their service is commendable with excellent responsiveness to our inquiries and /or concerns. We have had two claims in our 40-year history and their responsiveness and professional approach has been invaluable. Great team at NorthStar with competitive pricing (and we need that in our industry)!

William Duffey, Jr.
President, Regal Press

We are saving $15,000 a year on our credit card processing fees with the CardConnect discount buying program. The savings we’ve experienced more than covers our membership dues.

Jon Tardiff, President
J.S. McCarthy Printers, Augusta, ME

The staff at PINE are like an extension of our management team. Their evaluation of our insurance costs and recommendations saved us valuable time and money. I look forward to consulting with PINE on additional purchasing areas and opportunities for savings that can be re-invested back into our business.

Michael Peluso, President
Shawmut Communications Group, Danvers, MA

Even after my membership cost, I was able to put $500 in my pocket with the group FSC certification that PINE offers.

Paul T. Doucette, President
The Print House, Malden, MA

Thanks to the help from PINE in a short period of time we had a new Shop towel vendor with a 20% reduction in cost and much better service with less headaches and an improved quality shop towel.

Jim Norman, General Manager
SPC PRINT.INTEGRATED, North Springfield, VT

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Serving all of New England

Stop paying too much for credit card processing

Membership saves you money

The Impact of Personalization in Customer Communications

Find your next Printing, Design, Marketing Firm or Supplier with Print Access

Latest Job Postings

From our Recruitment Platform

Join the conversation

How do you collect and communicate non-conformity/quality issues that occur so that management can address any corrective actions in processes and identify training needs?

What percentage of your business is committed to you under contractual agreements? What are the terms of those contracts? How have your clients responded to contractual commitments?

Do other printers carry errors and omissions insurance and if so to what extent?

Would anyone be willing to share a sampling plan specifically, how they manage the storage and handling? We have pull sheets from every press run but are instituting a more formalized sampling plan for all departments including our bindery and mailing department.

With regard to the new corporate tax rate beginning 2018 are companies planning on giving raises to employees? If so, at what percentage for an increase to the employee, bonuses, other programs as a result of the corporate tax rate reduction?

Does anyone have a data privacy policy (in regard to data from a customer) they'd be willing to share?

How does your company get informed about RFQ/RFPs? Other than Salesforce, what prospecting tools do you use?

Who are the vendors in New England to utilize for recycling paper/metals, etc.? I am looking for another source.

Do you charge your customers for deliveries? If so, are there specific criteria for doing so or is it for everyone?

How do other print shops treat time lost for snow storms? Do employees get paid for the whole time or do they split 1/2 paid and 1/2 not or are they not paid at all (assuming we are not using sick time or vacation days)?

We are wondering if anyone has a paid time off policy that lumps together vacation, sick and holiday pay (or just vacation and sick pay). We are looking at a way to simplify our current policies, which separate out holiday, sick and vacation time.

Financial Aid for Graphic Communications Students

Being a member of PINE has afforded us relationships with many people in the printing industry that have proven to be a great asset to our success in this business.

The PINE insurance program partner did a nice job analyzing our insurance needs and giving us a proposal that offered better coverage with over 10% annual savings on our entire commercial book of insurance at Flagship.

I view PINE as a consultant that is just a phone call away. I like knowing that resource is always available to me and my company.

We are saving $15,000 a year on our credit card processing fees with the CardConnect discount buying program. The savings we’ve experienced more than covers our membership dues.

Even after my membership cost, I was able to put $500 in my pocket with the group FSC certification that PINE offers.

Thanks to the help from PINE in a short period of time we had a new Shop towel vendor with a 20% reduction in cost and much better service with less headaches and an improved quality shop towel.

Join our mailing list

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Serving all of New England

Stop paying too much for credit card processing

Membership saves you money

The Impact of Personalization in Customer Communications

Find your next Printing, Design, Marketing Firm or Supplier with Print Access

Latest Job Postings

From our Recruitment Platform

Join the conversation

How do you collect and communicate non-conformity/quality issues that occur so that management can address any corrective actions in processes and identify training needs?

What percentage of your business is committed to you under contractual agreements? What are the terms of those contracts? How have your clients responded to contractual commitments?

Do other printers carry errors and omissions insurance and if so to what extent?

Would anyone be willing to share a sampling plan ­ specifically, how they manage the storage and handling? We have pull sheets from every press run but are instituting a more formalized sampling plan for all departments including our bindery and mailing department.

With regard to the new corporate tax rate beginning 2018 are companies planning on giving raises to employees? If so, at what percentage for an increase to the employee, bonuses, other programs as a result of the corporate tax rate reduction?

Does anyone have a data privacy policy (in regard to data from a customer) they'd be willing to share?

How does your company get informed about RFQ/RFPs? Other than Salesforce, what prospecting tools do you use?

Who are the vendors in New England to utilize for recycling paper/metals, etc.? I am looking for another source.

Do you charge your customers for deliveries? If so, are there specific criteria for doing so or is it for everyone?

How do other print shops treat time lost for snow storms? Do employees get paid for the whole time or do they split 1/2 paid and 1/2 not or are they not paid at all (assuming we are not using sick time or vacation days)?

We are wondering if anyone has a paid time off policy that lumps together vacation, sick and holiday pay (or just vacation and sick pay). We are looking at a way to simplify our current policies, which separate out holiday, sick and vacation time.

Financial Aid for Graphic Communications Students

Being a member of PINE has afforded us relationships with many people in the printing industry that have proven to be a great asset to our success in this business.

The PINE insurance program partner did a nice job analyzing our insurance needs and giving us a proposal that offered better coverage with over 10% annual savings on our entire commercial book of insurance at Flagship.

I view PINE as a consultant that is just a phone call away. I like knowing that resource is always available to me and my company.

We are saving $15,000 a year on our credit card processing fees with the CardConnect discount buying program. The savings we’ve experienced more than covers our membership dues.

Even after my membership cost, I was able to put $500 in my pocket with the group FSC certification that PINE offers.

Thanks to the help from PINE in a short period of time we had a new Shop towel vendor with a 20% reduction in cost and much better service with less headaches and an improved quality shop towel.

Join our mailing list

You have Successfully Subscribed!

Pin It on Pinterest

Would anyone be willing to share a sampling plan specifically, how they manage the storage and handling? We have pull sheets from every press run but are instituting a more formalized sampling plan for all departments including our bindery and mailing department.